Customer relationship and syllabus

customer relationship and syllabus

CUSTOMER RELATIONSHIP MARKETING (CRM). MK ♢ SYLLABUS ♢. Spring Professor V. Kumar. Regents' Professor. Richard and Susan Lenny . Course Syllabus. Customer Relationship Management is a strategic methodology that recognizes customers as the core of business that enhance the . TENTATIVE SYLLABUS – CRM Fall 1. Graduate School Customer Relationship Management or CRM has become a marketing “mantra” of businesses.

Every student can earn up to 50 points of extra credit. This can be accomplished by: The summary is to be 2 to 3 double spaced typed pages and will be worth a maximum of 15 points each. OR you may interview a manager at a retail business concerning their customer service.

customer relationship and syllabus

In the interview give full name and business name and title of the individual. Include employee training also. This interview should be from 2 to 3 pages in length. This is a delightful little book of pages and is written in a parable style of "The One Minute Manaager". This will be valued at a maximum of 50 points and is to be a minimum of 4 to 5 typed double spaced pages.

Extra credit should be labeled extra credit and see the Class Schedule for due dates. There is a new pjolicy and a short video that appears on the botton right hand side of the Blackboard site for this course.

All should view this short 4. An incomplete I will be granted to a student in rare circumstances.

customer relationship and syllabus

Since this is an Open Campus course, this police are not applicable. However, tests and other projects will have deadlines and they are expected to be taken or submitted on time.

customer relationship and syllabus

Instructors are allowed to withdraw students but students must not rely on their instructor to withdraw them if they wish to withdraw. Each student is strongly encouraged to participate in class.

In any classroom situation that includes discussion and critical thinking, there are bound to be many differing viewpoints. In the OLN courses this can be via the internet or Blackboard. These differences enhance the learning experience and create an atmosphere where students and instructors alike will be encouraged to think and learn. On sensitive and volatile topics, students may sometimes disagree not only with each other but also with the instructor. It is expected that faculty and students will respect the views of others when expressed in classroom discussions.

Acts prohibited by the College for which discipline may be administered include scholastic dishonesty, including but not limited to cheating on an exam or quiz, plagiarizing, and unauthorized collaboration with another in preparing outside work. Academic work submitted by students shall be the result of their thought, research or self-expression.

Classroom behavior should support and enhance learning. Behavior that disrupts the learning process will be dealt with appropriately, which may include having the student leave class for the rest of that day. In serious cases, disruptive behavior may lead to a student being withdrawn from the class. ACC's policy on student discipline can be found in the Student Handbook. Students with Disabilities Statement: Each ACC campus offers support services for students with documented physical or psychological disabilities.

Students with disabilities must request reasonable accommodations through the Office for Students with Disabilities on the campus where they expect to take the majority of their classes. The write-up that you submit should be at least 3 pages in length.

While you should not restate the facts of the case, you can summarize the key points as you present your conclusions. Be sure to address the questions provided by the instructor and reference specific points that support your answers.

Final Projects One of the objectives of this Online Graduate Certificate Program, and this class, is for you to develop practical skills in the use of cutting edge eMarketing technologies and be able to apply them to solve real problems in your job environment that will be of benefit to both your organization and your career prospects.

The Final Project is designed to help you do just that. You will be asked to describe a Project that you believe could address a problem related to CRM in your company. A number of your submissions will be selected for development into project proposals, and then project teams will be assigned to work with the leaders of the projects that have been selected. Your team assignments will be to develop power point proposal presentations advocating your solution that are suitable for subsequent presentation to company management.

Use the following template to prepare your project proposal. Ensure that you address all of the following requirements. This document is NOT final; you can make changes as you contemplate the project in the coming weeks.

Syllabus - Customer Relationship Management

Requirements Project Statement and Objective Articulate and define your objectives; briefly describe what you will accomplish if your project is selected Problem s to solve Describe the system in your own words. List some of the issues your company will resolve using the CRM system, if it is in place. If the system is being recommended then, list the specific business problem s that it will resolve.

Try to restrict the problems to your immediate function job in order to easily gather the research material. Is it software, hardware, process improvement or all combined?

What is the technology used by your company or what should they use?

In some situations, this section might need to be completed later, unless you have all the details The Customer Give some ideas of the type of customer your solution s will target. State why and how the customer might be affected by your solution Research At a high level, list those areas that you feel your research will cover: Address the benefits to the company.

What metrics should be used? Group presentations will be made during the last Class in Blackboard Collaborate.

customer relationship and syllabus

If you are a student with special needs you should let the instructor know within the first week of class. Written documentation will be required. You should also visit the following website to review your rights and responsibilities as a student http: Founded inthe Honor System is one of the University's most cherished institutions. Based on the principle that University students want to be trusted, the Honor System helps create and strengthen a school-wide community of trust.

Students at the University make a commitment not to lie, cheat or steal within Charlottesville, Albemarle County, or where they represent themselves as University students in order to gain the trust of others. Because they have made this commitment, students are trusted by peers, faculty members, administrators, and community residents alike. Students conduct themselves with integrity and are presumed honorable until proven otherwise.

customer relationship and syllabus

Students are recruited and trained by the Honor Committee to serve as advisors and to provide counsel. Students investigate Honor allegations, assist and support accused students through the Honor process, and work with accused students in their defense at trial.

Honor jury panels are similarly comprised entirely of students. While anyone may initiate Honor proceedings, the process is administered entirely by students.

The vitality of the Honor System depends upon the willingness of students to uphold the high standards set by their peers.

When a student is formally accused of an Honor offense following investigation, that student may elect to either 1 leave the University, without requesting a trial in which case that student will be deemed to have admitted guilt, whether or not such an admission is expressly madeor 2 request an Honor trial.